As the owner of two Ford franchises in southeast Missouri,
John Bening often gets the question of why he decided to purchase Ford
franchises instead of opening more independent dealerships. John Bening
response? Corporate strength, quality cars, and an innovative spirit.
John Bening says that he has a strong belief in Ford as a
leader in American business. Ford is, according to John Bening, the
second-largest US maker of automobiles, and ranked eight overall in the Fortune
500 list. According to John Bening, Ford has also made significant progress in
recent years, beating out other companies in regaining lost profits. Not bad in
a time when many US automakers are struggling to keep up in a slipping economy.
Ford franchises were also attractive to John Bening because
of the quality of the vehicles. John Bening reports that Ford cars, trucks, and
SUVs often lead their classes in safety ratings as well as driver reviews, and
are usually highly ranked in reports like U.S. News Best Cars. John Bening said
that through his independent dealership, he found that Ford had a huge following
in devoted customers.
For John Bening, the biggest draw to Ford is the company’s
focus on innovation. While many companies are falling behind as customer
desires and needs change, John Bening believes Ford is leading the way in
American car companies in terms of efficiency and developing new fuel
strategies. John Bening is drawn to environmental initiatives by Ford such as
the development of engines that run on Compressed Natural Gas, as well as
Flexible Fuel Vehicles that can run on 85% ethanol mixes. John Bening says that
Ford’s commitment to developing hybrid electric vehicles was also a draw, as
these are currently popular with consumers.
All in all, it seems like John Bening knew what he was doing
when he purchased two Ford franchises. Bening Ford establishments can be found
in Fredericktown and Perryville.
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